Blog Title: How important is it?

If you want people to see your content and click on your blog, learning how to write the perfect blog title is key.

Lucky for you, there are several best practices you can apply to your headline creation process to make the most of your blog titles.

A well written blog title is important because they’re your readers’ first impression of your blog and therefore your business. You could have plenty of valuable content in your blog, but it won’t matter much if no one ever reads them.

Here are 3 ways to write a better blog title!

1. Provide useful information that solves a problem

If you want your blog to bring revenue for your business, your blog posts should provide valuable information to your prospects! By showing them your expertise in your industry, they’ll be more likely to come to you for help when they really need it.

2. Use numbers and statistics to provide clarity

Many online content creators have noted that including numbers or statistics in their headlines brings in more traffic. It’s difficult to figure out why, but it could be that it provides clarity. The numbers can spark readers’ curiosity.

3. Include your chosen keyword so your title ranks well

Titles are a key factor in your posts’ SEO. Your title and your meta description are all potential readers will see of your posts. It’s important that these elements are optimized to get readers to click through to the full article.

If you want more tips like this, make sure to check out our other blog posts here! Or, you can follow us on Instagram, where we post plenty of tips for digital marketers.

If you’re interested in content creation, head on over to our social media packages to see what kind of services we can provide for you. Or, you can contact us at hello@purplecowbranding.com or call us at 972-430-9220.